This morning I had breakfast with with Abbey Klaassen from AdAge (you can follow her on Twitter here). In this brief four-minute video interview she talks about the role of digital in the marketing mix, how Advertising Age is covering all things digital and how the PR community can best work with the editorial team.
He is charged with helping clients identify emerging technologies and trends that can be applied in marketing communications programs. He also explores these topics on his lifestream site, a monthly Forbes.com column and in a bi-weekly AdAge column.
Steve can be reached via email at steverubel@gmail.com.
Note: Everything posted on this site is Steve's personal opinion. It does not represent the views of Edelman or its clients.
