Video: Engaging Employees in the Age of Streams
Pete Cashmore from Mashable calls 2010 the year of digital distraction - and he's spot on. The deluge of information is only going to increase, which is going to make reaching people harder than ever. Mark Evans recommends focusing on quality not quantity - which is something I have started to do.
While so much attention focuses on just what the Attention Crash means for consumers and marketers, there's another story looming. Companies will also need to fight the internal and external noise just to engage their own workforce.
Earlier this month I spoke at the Edelman Change and Employee Engagement Summit on this topic. I offered three potential solutions, which are summarized here, In addition, you can see more in this nine minute excerpt from my talk.
Has your company changed the way it communicates with you?
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