Insights on emerging technology, marketing and digital culture.
In this episode, which lasts about five minutes, I discuss how to get your CEO on board with the need to engage in social media. Also, I cover two new gizmos that help me travel easier - inflight wifi and my turn by turn navigation app for the iPhone.
Kicking off a new feature here - short podcast all created and mailed in via my iPhone 3GS. In this episode (03:45)...
* why suddenly is there a rage against the services we once loved - Twitter, the iPhone and perhaps even Friendfeed?
* will this push power users more toward open systems like Android?
* will this push users to trust only themselves and and perhaps return to blogging?
What's your view. Listen in and leave a comment below. Audio follows.
Steve Rubel (bio) is SVP, Director of Insights for Edelman Digital, a division of Edelman - the world's largest independent PR firm.
He is charged with helping clients identify emerging technologies and trends that can be applied in marketing communications programs. Rubel also explores these topics on his site and in monthly columns for Forbes.com and Advertising Age. He can be found on Twitter and Facebook as well.
Steve can be reached via email at steverubel@gmail.com.
Note: Everything posted on this site is Steve's personal opinion. It does not represent the views of Edelman or its clients.
