17 Nov 2009

Ten Common Phrases That Could Soon Be History

Earlier this week Oxford University Press declared "unfriend" its word of the year. This got me thinking... now that we are entering an era of media reforestation what common phrases could soon be history? Here's 10 that I came up with. You may disagree but I believe all of these have faded or will be gone soon. (All images are from Flickr via Creative Commons and are credited.)

21 Oct 2009

When Twitter Trumps E-mail

Macworld breaks down when it's better to use Twitter over email:

When avoiding junk-mail filters is a priority
When you need a handy universal contact page
When you want to tell friends about the newest dancing baby video
When your group needs a fast way to share

I would add one more - when you actually want to reach someone. I am
finding that the 140 character limit on both sides of the ball can
solicit a faster response than email at times.

3 Aug 2009

Trends: Twitter Changes Language Much Like the Telegraph Did



The New York Times has a great piece up about how much as the telegraph changed writing back in the 19th Century, so might Twitter do the same today. This chart from 1891 illustrates how phrases were condensed down into single words to adapt for what then was a new medium.

Could "RT" become something we use in everyday speech?

19 Jul 2009

Think You Can Really Text While Driving? Try This Test

The New York Times has created a game that lets you test if you really are capable of texting while driving. Don't try this at home. (Via Dwight Silverman)

8 Jul 2009

Net vs. Books

I am writing this lifestream item from high above the US on American Airlines. It occurs to me up here that there are very few times these days when I am disconnected. And that experience, thanks to my smartphone, is getting a lot richer. This is changing my content consumption.

It used to be I would read/listen to dozens of books a year - mostly business and computer titles, occasionally nonfiction. However, I noticed that as the web becomes always on, so am I. This means that the times I would read, like on airplanes, I don't anymore. The Net ate my books.

So, I am curious to hear from you - is the Internet eroding your book time? I can't tell if this is a broader trend or not. If it is, what does it mean?

Steve Rubel's Posterous

Steve Rubel (bio) is SVP, Director of Insights for Edelman Digital, a division of Edelman - the world's largest independent PR firm.

He is charged with helping clients identify emerging technologies and trends that can be applied in marketing communications programs. Rubel also explores these topics on his site and in monthly columns for Forbes.com and Advertising Age. He can be found on Twitter and Facebook as well.

Steve can be reached via email at steverubel@gmail.com.

Note: Everything posted on this site is Steve's personal opinion. It does not represent the views of Edelman or its clients.