10 Sep 2009

Facebook Goes Light, Seesmic Goes Dark

Two sites. One, Facebook, goes light (in the US and India only for now). The other, Seesmic Web, goes dark. Which one do you like better? It seems like there's a splintering approach to web UI's lately, one light one dark. One simple, another more complex. I just want to skin the web.

   

27 Jul 2009

Gallery: Screens That Save Me Time

Sometimes little things go a long way. Take a look at the three screen grabs below, all of which I encountered this morning. What I love about each one is that they show how the media is increasingly respecting our time. CNN and iMedia Connection both summarize long stories at the top with bullet points, which gives me enough data if I want to invest more time in a story. Meanwhile, I have become a huge fan of the New York Times article skimmer, which is so much easier to read than the web site. We need more simple interface tweaks like these.

     

Steve Rubel's Posterous

Steve Rubel (bio) is SVP, Director of Insights for Edelman Digital, a division of Edelman - the world's largest independent PR firm.

He is charged with helping clients identify emerging technologies and trends that can be applied in marketing communications programs. Rubel also explores these topics on his site and in monthly columns for Forbes.com and Advertising Age. He can be found on Twitter and Facebook as well.

Steve can be reached via email at steverubel@gmail.com.

Note: Everything posted on this site is Steve's personal opinion. It does not represent the views of Edelman or its clients.